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At its core ARSHYS is about using fashion as visuals communicating our beliefs and identity. It is a bold, quirky contemporary womenswear brand that established in Dubai in the first quarter of 2017 when slow fashion and the idea of producing a small capsule collection came alive for the Emirati designer, Arshia Alam Khan.
By taking the time to ensure quality production and giving value to each individual look, Khan create designs each with its own positive voice, complete with messages of peace and love. With visuals used to communicate individual identities and a unique aesthetic curated, the emotional connection between the designer and the brand is translated in each delicately-crafted piece. The brand sells successfully in select stores in New York and Dubai.
It didn't take long for ARSHYS to receive both local and global recognition in respected publications such as Vogue Italia, Marie Claire Mexico and Condé Nast Traveller Middle East and Elle Arabia. Named a 'Black Sheep' on Not Just a Label (UK), Stylecartel (Paris) and often times called a 'designer to watch from the Middle East', ARSHYS collections will undoubtedly continue to create a commotion.